Here’s a short video on designer Masamichi Udagawa that we made for Cranbrook Academy Of Art. This is one of ten videos Cranbrook will be releasing over the next few months.
If you’ve spent any length of time in New York City, you’ve likely seen the work of Masamichi Udagawa (Design ’91). His company, Antenna Designs, created the most recent subway cars operating throughout the city. His user-center design approach has earned him awards such as an IDEA Gold Award, an ID Magazine “Best-Of” Award and First Prize of Japan’s Good Design Award. His work continues to explore the relationship between new technology and its meaning in mass-society, where technology alters our environment and our perception.